Failed Fyre Festival now being turned into streaming service
Fyre Festival is now reportedly being turned into a music streaming service, after two attempts at staging the festival failed to come to fruition.
It comes after the infamous event’s second iteration, which was set to take place in Playa del Carmen, Mexico, next month, was indefinitely postponed for unspecified reasons.
Now, according to Deadline, founder of streaming service TruBlue, Shawn Rech, has reportedly bought a portion of the IP, including two trademarks, from Fyre’s disgraced businessman Billy McFarland to launch a new music video streaming service.
Rech said: “Music networks [on TV] are all just programming now, and I have no interest in watching people slip on bananas. It has nothing to do with music. I needed a big name that people would remember, even if it’s attached to infamy, so that’s why I bought these [trademarks] to start the streaming network.”
“This isn’t about festivals or hype,” he added, “it’s about putting the power of music discovery back in the hands of the fans. We’re building something authentic and lasting.”
Notably, Rech does not own Fyre Festival itself, as this is still in the hands of McFarland. The service’s newly launched website states that “Fyre Music Streaming is both a subscription Video On Demand (SVOD) app and a Free Ad-Supported Television Network (FAST)… The app works similar to well-known subscription services like Netflix.”
The website also explains that artists will be able to submit their music to be considered for uploading to the platform, and that subscriptions will cost no more than $5 a month.
Elsewhere, despite two failed attempts at putting the event on and a significantly tarnished notoriety, Fyre Festival bosses are still claiming they will find a new venue after the plug was pulled in Mexico, as well as its previous fraudulent effort in the Bahamas in 2017.
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