Billie Eilish has returned with a brand new song and a new video to boot, sharing her latest effort ‘Therefore I Am’ after a prolonged period of speculation. It marks the singer out as far from a blip on the radar and suggests that Eilish is here to stay. Taking cues from philosophers and turning them into bedroom bangers is no mean feat and Eilish pulls it off with the skill and confidence of a star. Descartes dancefloors at the ready.
Rene Descartes, the esteemed philosopher, is world renowned for just three words: “Cognito ergo sum.” Translated in English as “I think therefore I am” it may not be the basis for a traditional pop song, but, then again, these aren’t usual times and, if anything, the world’s leading pop star arriving with an existentially rendered hit is about as 2020 as pop music can get.
2019 was a huge year for the singer and, at the turn of 2020, with a record-breaking James Bond theme tune under her belt, there was cause to think that Billie Eilish was about to dominate the pop charts and the touring circuit. Sadly, a global pandemic pipped her to the post and has seen live music shutdown for the foreseeable future. It could have deterred the singer from getting back in the studio and instead forced her into a period of reclusiveness. Luckily for us, Billie Eilish just can’t stop making music and has now released the brilliant ‘Therefore I Am’.
Currently pitched as a standalone single, the track is built out of the same glitching beats that made her debut LP When We Fall Asleep Where Do We Go? a success but this time she’s even more deeply set within the groove — if that’s even possible. On ‘Therefore I Am’, Eilish not only takes a swipe at copycat artists but does it from a position of confidence and courage in her own expression.
As well as asking haters and fake fans to “get my pretty name out of your mouth” and to not “talk about me like you might know how I feel,” Eilish sits in the pocket of the track expertly dipping and ducking before delivering the odd right cross to keep you on your toes. Littered with fan-heavy easter eggs and with a song meaning that will keep most people trawling through her Instagram comments, the song is close to what we would call an archetypal Eilish song: its heavy beat, thumping bassline, clever lyrics and synthetic serenity make it a trademark piece.
Considering the last few releases from Eilish and her producer and brother Finneas have been from across the musical spectrum (‘My Future’ close to soul and the dramatic epic of her James Bond theme song ‘No Time To Die’), it’s some effort to then provide a distillation of why Eilish reached prominence in the first place. Whether this song turns into the blueprint for the album remains to be seen but what we have in the meantime is proof that with an ear for a tune, a self-reflecting eye and a mind like no other, Billie Eilish is still at the top of her game.
Listen to ‘Therefore I Am’ below and watch the brand new video too.