UK cassette sales increase by more than 100% in 2020
According to new figures, cassette sales have increased by 103% in the UK market throughout 2020.
The British Phonographic Industry (BPI) have shared their predicted sales for 2020. The BPI project that 157,000 tapes will have been sold in the UK by the end of 2020, despite two national coronavirus lockdowns that have forced independent record shops to close. The figures show that 2020 has been the best 12 month period for cassette sales in the UK for seventeen years.
Final figures based on Official Charts data for 2020 will be made official on 4th January. Back in 2003, when cassette sales reached an impressive 243,000, and Now 54 was the year’s biggest seller on the format.
In 2020, the biggest sellers included Lady Gaga’s Chromatica, 5 Seconds Of Summer’s Calm, which to date is the year’s fastest-seller, Yungblud’s Weird, The 1975′s Notes On A Conditional Form and The Streets’ None Of Us Are Getting Out Of This Life Alive.
2020 marks the eighth year of consecutive growth for the format. The majority of sales come from bundle formats from the artist’s website and has become a real collector’s item over the last decade. Meanwhile, UK vinyl sales have reached a close to a 30-year high, as sales reach their highest point since the Britpop boom.
The new figures show that almost one in five (18%) of all albums bought in 2020 were vinyl, with a staggering 4.8 million vinyl LPs purchased. These new numbers are 10% up on 2019’s figures, and the BPI has said it has been helped by LoveRecordStores, Tim’s Twitter Online Listening Parties, Record Store Day, The Record Club and National Album Day.
The best-selling cassettes of 2020:
Lady Gaga – ‘Chromatica’
5 Seconds Of Summer – ‘CALM’
Yungblud – ‘Weird’
The 1975 – ‘Notes On A Conditional Form’
Blackpink – ‘The Album’
Selena Gomez – ‘Rare’
Kylie Minogue – ‘Disco’
Dua Lipa – ‘Future Nostalgia’
Haim – ‘Women In Music Pt III’
The Streets – ‘None Of Us Are Getting Out Of This Life Alive’