Shortly after releasing their latest single ‘Witching Hour’, Montreal four-piece TOPS have followed it with a new song and video from their forthcoming album I Feel Alive.
‘Colder & Closer’ arrives as a lean pop production arrives with a Mashie Alam-directed visual artfully represents this by following singer Jane Penny through an alternating lens of thermal and normal vision.
“Jane had this really amazing vision where she hoped to convey the feeling of being immensely close to someone,” Alam said of the video. “The choice of using thermal footage was made because we wanted to see, feel, and immerse ourselves into the varying temperatures of the body as it heats up, cools down, responds to touch, and feels alone. We created a movement composition that travels between a live action world and a thermal world. The idea was to visually explore the dynamic of being far (in the live action world) and being close (in the thermal world). Eventually, the juxtaposing jumps between the two worlds merge into an immersive thermal universe to evoke a climactic sense of closeness from where there is no return.”
The new album, which arrives as TOPS’ fourth full-length, follows 2017 effort Sugar At The Gate. Their trademark sound of beguiling melodies over soft-rock grooves, with touches of ’80s sophisti-pop means that the band’s new material manages to be both immediately catchy and deceptively deep.
I Feel Alive is set for release on April 3rd via Musique TOPS.