New York-based photographer, Samantha Casolari, has launched a new affordable print sale in a bid to raise money for the worst-hit coronavirus hospital in New York City.
Inspired by a similar fundraiser for the Pope John XXIII Hospital in Bergamo, Italy, which went on to raise more than £629,000, Casolari has collected work from 96 photographers for a sale which will run from April 10 to April 20.
All profits raised will be donated to the Elmhurst Hospital Centre in Queens, a hospital struggling to cope with the demand caused by the mass outbreak of COVID-19. Councilman Daniel Dromm, a representative for Elmhurst and Jackson Heights, described the local area that they are working as the “epicentre of the epicentre.”
A spokesperson at Elmhurst Hospital explained: “As of early April, patients and difficult outcomes have skyrocketed. This has taken a devastating toll on front-line staff. In addition to the sheer exhaustion of caring for so many critically ill patients, our doctors and nurses fear for their own safety and that of their families. Many are also experiencing moral distress in the face of so many lost—in many instances, with family members never having a chance to say goodbye.”
Now, in a bid to help out in any way possible, Casolari will sell a number of prints to raise money to relieve some of the financial burden: “The most difficult thing as this lockdown began was feeling powerless to help,” Casolari said in an interview with Art Forum. “I am originally from Italy and took part in a beautiful fundraiser last week where Italian and international photographers donated work to raise funds for the intensive care units at a hospital in Bergamo overwhelmed by COVID-19.
“The project was extremely successful, so I wanted to repeat it here.”
The fundraiser has a range of different works priced at $150 (£119) from the 96 contributing photographers.